The Resilient Accountant: The power of digital engagement

James Wright, a senior lecturer at the University of Chichester and runner-up for the 2025 UK Public Sector Advocate of the Year, discusses his digital advocacy for ACCA. His content, which has reached over 20 million views, aims to break down barriers and inspire the next generation. James emphasizes the importance of digital platforms in strengthening communities and shares his strategies for maintaining resilience and staying ahead in the digital world. He advises on time management, continuous learning, and the significance of ethical thinking in the digital age. James also highlights the need for ACCA to communicate more authentically and share diverse stories.

Books which have helped James maintain his busy lifestyle and successful outreach are “Atomic Habits” by James Clear, Rich Dad Poor Dad by Robert T. Kiyosaki and “The 4-Hour Work Week” by Tim Ferriss.

Connect with James